Earlier this year at the Watches & Wonders Geneva 2022 exhibition, the venerable Swiss watch brand Vacheron Constantin unveiled its theme for the year: The Anatomy of Beauty. The brand, which crafts some of the most beautiful and technically advanced watches in the world, felt the theme underscores many of its goals and is one that can continue to tell stories throughout the year. Those stories include the creation of beautiful watches, of beautiful designs, of beautiful boutiques, relationships and causes.
Throughout this year, in America, the brand embodied the theme in a multitude of ways, including the event last weekend in the Hamptons where it created its own Vacheron Constantin Hamptons House to celebrate the new Traditionnelle Perpetual Calendar Ladies watches unveiled earlier in the year and just now making their way to stores. These exceptional works of art represent the brand’s first ladies perpetual calendar watches.
Throughout the July 29th weekend at a private Hamptons estate that Vacheron Constantin turned into a secret-garden like escape, the brand hosted multiple events, including a look at watchmaking as an art. It even brought in the experts from Jean Rousseau to demonstrate the art of strap making and to showcase the diverse offering of multi-materials and colors offered to discerning customers who may want to order something very special.
Jayma Cardoso, female business owner and entrepreneur who is the brains behind several New York hot spots, along with The Surf Lodge in Montauk, hosted the Friday evening event, along with architect Antonio Di Oronzo. That night consisted of a four-course menu curated by Hamptons Chef Yann Nury followed by a musical performance by Caroline Vreeland. Throughout the poolside dinner, watchmaking demonstrations were taking place alongside hands-on experiences with the complicated new women’s Perpetual Calendar watches.
The brand is no newcomer to the world of women’s watches and actually created ladies pocket watches at the turn of the 18th century. It went on to embrace the various diverse eras of our time, and excelled in the Art Nouveau and Art Deco era with stunning high-jewelry pieces, including secret watches and daring artistic pieces.
Vacheron Constantin Traditionnelle Perpetual Calendar Ultra-Thin Watches
As mentioned, the Vacheron Constantin Hamptons House was designed in the gardens and poolside of a private mansion. The backdrop was the perfect place to showcase the brand’s watchmaking heritage and its prowess at sophisticated complications. The Traditionelle Perpetual Calendar Ultra-Thin women’s watches are powered by a 276-part n in-house calendar movement that displays the days, dates, months and years on a four-year cycle, including a leap-year indication, without any need for correction before 2100. A stunning moonphase display accentuates the beauty of the watch. The 4.05mm thick movement is housed in an 8.43mm thick case, making it one of the thinnest women’s watches for the brand. With a 36.5mm diameter case, the watch offers stunning visual balance.
Two versions of the watch are offered, one each in 18-karat white gold with a blue-gray mother-of-pearl dial and one in 18-karat rose gold with a white mother-of-pearl dial. Each features dauphine hands and a railway minutes track on the outer edges. A slimmed-down bezel gives the dial a larger appearance. The bezel is set with 76 round-cut diamonds. The watch is offered with an interchangeable strop that can be substituted for another with the simple touch of a button.
Because Vacheron Constantin holds the coveted Geneva Hallmark Seal, attesting to the beauty and prowess of its movements, every component is hand finished to extremely high standards. Those finishes include circular graining on the dial plate and bridges and a host of other fine-art techniques. The beauty of the movement is visible via a transparent case back. Each of the two Traditionnelle Perpetual Calendar Ultra-Thin watches retails for $87,500.
Additional Vacheron ConstantinTributes to The Anatomy of Beauty
Previous tributes in America to the “Anatomy of Beauty®” theme includes a New York City Flagship boutique exhibit (still on through September at the flagship store) that focuses on the beauty of gem setting, skeletonization and métiers d’Arts. In addition to displaying a host of watches that boast such beauty, the brand offers a look at the hidden treasures via an immersive experience that shines a light on nature and showcases intriguing photographs from artist Melissa McGill. Her work, entitled These Waters, offer larger than life depictions of coral and underwater beauty.
After that, the brand continued to celebrate the Anatomy of Beauty campaign with a host of celebrities in Los Angles, where it showed a short film entitled “The Anatomy of Beauty®” by director, producer and cinematographer Louie Schwartzberg. That event underscored the art o skeletonization. It was held in a lush garden setting in a Beverly Hills home.
Wondering what’s in store for the end of the year? Me too.