Fri. Jan 27th, 2023

Mizizi is a streetwear brand for the African diaspora, and they recently unveiled a limited-edition capsule collection of soccer jerseys of the 5 African countries that are playing in the World Cup taking place in Qatar.

Cameroon, Ghana, Morocco, Senegal, and Tunisia are the African countries that have been competing in the World Cup; and as of now, Senegal, Tunisia, Morocco, and Ghana are advancing to the next round in their groups. The collection campaign is modeled by African diaspora models and influencers, imagined by designers Kenneth William Obeng, Emmanuel, Kofi Berko, and Mizizi founder Paakow Essandoh.

“I wanted to create Mizizi FC because, from what we’ve observed, there’s a lot of room to make African soccer kits more interesting, more unique and more inspired by our heritage,” says Paakow in notes. “Much of what we see from national teams is sort of generic designs made by huge brands. So Mizizi decided to do what we do best: create something dope that Africans would really want to wear to display their pride. Kits that would allow everyone to represent their countries with swagger, with style.”

The Senegalese jersey in a rich green includes national colors. The Cameroonian jersey in black includes indigenous pattern made of up traditional symbols, along with the national flag on the back, and traditional Ankara fabric on the sleeves. While the Tunisian jersey in black and red (red represents the blood of Tunisian martyrs) includes the map of Tunisia, indigenous pattern on the bodice, and the ethnic Tunisian pattern around the tips of the sleeves. All jerseys have the Frnoa logo that represents the five nations of Africa competing.

Both based in Accra, Ghanna are Kenneth William Obeng, Mizizi’s head designer and Emmanuel “Kofi” Berko, their design intern. The two spoke on what inspired their designs for the jerseys. “My goal was to send a message through the jerseys, the stories of these countries inspired the shapes and symbols of the jerseys,” says Obeng. “Inspiration came from the peculiar traditional patterns fused with other unique identities associated with each country,” says Berko.

Mizizi is calling the collection a “bold new edit of rich heritage meeting elevated street style with traditional patterns.” And, Ghanaian soccer player Harrison Afful has been seen wearing the Mizizi F.C. Ghana jersey. We want people to get a feeling of pride and representation when they wear the jerseys,” says Obeng, “and most importantly, feeling the traditional vibe with a blend of modern design,” muses Berko.

“The ultimate goal is to be the official, go-to kit designers for African nations across sports,” says Essandoh. “MIZIZI is all about elevated, next-level sport style. We’ve always remained dedicated to our continent and want to outfit African players in the best kits they’ve ever worn. Kits that really represent each unique nation, honor their heritage, and make fans feel proud.”

Mizizi is the Swahili word for “roots.” It quickly gained a following with its mission of encouraging the African diaspora around the world to #stayrooted and never be apologetic. The collection can be purchased at, with each jersey being $80. Sizes range from XS to 5XL.

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