When the fashion crowd isn’t attending runway shows in Milan, London and New York, they flock to south Florida for Miami Swim Week, which ran last week. And why not a week-long South Beach party in the middle of July? It’s not like we can wait until December for Art Basel.
Miami Swim Week is where over 70 different swimwear designers showcased their latest lines, latest trends and swimwear that was inclusive, diverse and flashy. While fashionistas hopped from one hotel party to another with the Alto car service, there were a number of models and influencers in town to celebrate—whether it’s stars from the Real Housewives of Miami, to JT (Jatavia Shakara Johnson) of the rap duo City Girls, as well as Jacksonville-born rapper KaMillion (co-star of Issa Rae’s new HBO Max series Rap Sh!t), Danish supermodel Josephine Skriver, and Alabama Barker, daughter of Travis Barker, among others. From video game-inspired menswear to mermaid-esque bikinis, here are 10 highlights you missed at Miami Swim Week 2022.
Eliad Cohen swimwear
The Miami-based model, party host, influencer and menswear designer Eliad Cohen launched his latest line of vibrant men’s swimwear made in Spain. His pieces, available on the Eliad Cohen store, includes highlights like boxers called Game Over, with patterned pastel cubes, to the Prism briefs, which call to mind the kind of graphics we find in video games.
Neon Miami Swim Week Fashion Show with Laura Monroy
Colombian model and influencer Laura Monroy launched her L.M. Swimwear in a warehouse-turned-gym awash in black lights in Wynwood. It was one of the most creative shows full of energy, with models wearing iconic makeup with crystals and tribal touches. The tropical-inspired line showcased new bikinis, somein hot pink, tying into the latest Barbiecore movement. Monroy’s brand is based around empowerment, aiming “to help single women who are heads of their households,” says the company website. All of her swimwear is made in Colombia by women entrepreneurs.
Kittenish by Jessie James Decker
Kittenish is a sexy brand that is the brainchild of platinum recording artist, singer-songwriter and entrepreneur Jessie James Decker, which made her exciting swim week at PARAISO Miami Beach. On view were flirty pieces that were feminine, sweet and strong. Her lineup of models and influencers wearing Kittenish included Cindy Prado, Alexa Collins, Angele Babicz, Skyler Simpson, Kyler Green, and Leidy Amelia, among others. Of course, the soundtrack to the runway show included country and pop hits. Front row guests included football player Eric Decker, model Joy Corrigan, and fashion blogger Katya Tolstova.
Sports Illustrated Swim
Sports Illustrated magazine hosted their annual, much-hyped runway show at the W South Beach on Saturday night, with a high-energy presentation of swimwear worn by some of the industry’s top models, namely those from the Sports Illustrated Swimsuit issue. One couple made their way to the runway too, model Nicole Williams English, who revealed she’s pregnant with her first child, alongside her husband, former NFL player Larry English. Meanwhile, the mother daughter duo Denise Austin and Katie Austin, took the stage together, holding hands as they walked down the runway. Other models present included Swimsuit models including Jasmine Sanders, Camille Kostek, Brooks Nader, and Olivia Ponton, among others.
This sexy womenswear brand premiered their latest collection with a star-studded runway show, with iconic models wearing their latest collection, which was full of bright rainbow hues. As the brand writes on their website: “With a color palette of bright greens and vibrant prints to neutral stones and rich mocha tones, we are sure to have you earning some serious style points and feeling your most confident.” Among their 18 models who walked the runway, include transgender star Tokyo Styles, model Marilyn Melo and Influencers Sierra Skye, Jayda Cheaves, and Sofia Jamora. The show’s front row guests included Alabama Barker, Josephine Skriver, Terrance J, Draya Michele, Larsa and Sophia Pippen, Lisa Opie and Candice, among others.
Milan-based bikini brand Bikinilista is a new brand with hundreds of bikini styles. In Miami, they debuted their latest collection of 16 new bikinis, including pieces emblazoned with Swarovski crystals. Faisal Wahid, the co-founder of Bikinilista said: “With the decline of the pandemic, and the rise of leisure travel worldwide, we’re thrilled to grow Bikinilista with the fashion world and offer beautiful yet comfortable fashion to millions of women.”
Liliana Montoya Swim
If you’re heading to Tulum and want to look like a priceless mermaid on the beach, look no further. Swimwear designer Liliana Montoya’s latest swimwear collection is all about sexy nude tones, gold bikinis, and knitwear that has a touch of the divine. Her whole brand is inspired by mermaids, coral reef, seaweed, and scale patterns. The goal, according to Montoya, is to “help every woman feel beautiful and transform them into a mermaid,” and “bringing the legend of mermaids to life.”
As one of the hottest new brands in swimwear today, Normal Culture is fun, playful and eclectic in its designs. The brand was first created in 2016 by model, actress and entrepreneur Jelaminah, a TV personality who came into the spotlight as a cast member of the Oxygen reality series Bad Girls Club, in season 14. Since, Normal Culture has become one of the most sought-after brands for trendsetting swimwear today. Its sizing chart is inclusive (they specialize in pieces for women who are tall, 5’9” and taller) and are all made in Los Angeles. This new season is all about animal prints, and the best part—this is one of the few swimwear brands at Miami Swim Week that are actually affordable for the average working woman.
REISS London Pop Up at The Roof
Inside the design-savvy South Beach hotel Esmé Miami Beach, the British womenswear brand REISS London—a favorite of Kate Middleton—held a pop up on the hotel’s poolside rooftop. The brand showcased their latest line of upscale swimwear and luxury printed kaftans. Their halter-neck one piece, called the GIA in emerald green is classic chic. The hotel also held a Theme Dresser Pop Up at El Salón, their onsite restaurant, too.
Kelly Killoren Bensimon’s H.O.T. Bodies Dinner
The real estate mogul, former fashion editor and book author Kelly Killoren Bensimon shook up Miami beach with her rooftop event at the Kimpton Hotel Palomar. The event showcased the latest swimwear from celebrity fashion designer Melissa Odabash, live musical performances, DJ sets, synchronized swimmers and more. Bensimon continued the party in the hotel’s restaurant, Osteria Morini, which launched their summer menu. Fun fact: Bensimon was at the very first Miami Swim Week, and wrote a timeless book called The Bikini Book. More details on the event here.